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Tonolini and Sbarbaro (2016a, June 15). New visions. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/new-visions


Videos

Vision Y

In 2013, Luxottica decided to re-create its vision for the future through the eyes of Millennials. The company has undertaken a new approach using market research tools to create a more open-source and two-way relationship with the Millennial...

Catalogue: Congress 2014: What Inspires?
Authors: Giuseppe Tonolini, Simona Sbarbaro
June 15, 2014
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Citation

Tonolini and Sbarbaro (2014a, June 15). Vision Y. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/vision-y